20-20
Services

Growth as a full service. Paid strategy, execution and data.

We do not sell channels. We build and run the paid engine behind your growth: the plan, the accounts and the measurement, from one senior team. Engagements are scoped to what your stage needs; prices are discussed on the call.

01 — Strategy

Growth model before media plan

Most paid accounts fail on the plan, not on the execution. We start with your margins, your cash constraints and your growth target, and turn them into a channel-by-channel model: what Meta has to do, what Google has to do, which budgets are realistic and which numbers tell us it is working.

For whom

Brands with product-market fit that want to move from opportunistic campaigns to a paid engine they can forecast.

What you get

Deliverables

  • Account and funnel audit with a written assessment
  • Growth model: targets, budgets and channel roles on one page
  • 90-day roadmap with milestones and decision points
  • Offer and landing page recommendations
Typical outcomes

What changes

  • A budget you can defend to your CFO
  • Clear KPIs per channel and funnel stage
  • No more guessing which channel deserves the next euro
02 — Execution

Meta and Google, run as one system

We build and run the accounts ourselves. Structure, bidding, audiences, feeds, creative pipeline and landing pages are one workflow, not four vendors. Every week has a test plan, every test has a hypothesis, every result gets documented.

For whom

Brands spending from mid five figures per month who want a senior team on the account instead of a rotating cast.

What you get

Deliverables

  • Account restructure and launch in sprints
  • Creative testing framework: hooks, formats, offers
  • Ad creatives (statics and video) in collaboration with your brand team
  • Landing page and CRO recommendations, built on request
  • Weekly optimisation and monthly decision-grade reporting
Typical outcomes

What changes

  • Higher test velocity with less budget wasted on losers
  • Creative that scales because it was validated, not guessed
  • One partner accountable for the whole paid funnel
03 — Data

Tracking you can make decisions on

Platform dashboards flatter themselves. We set up measurement so you can compare channels on the same basis: clean event taxonomy, server-side tracking, conversion API, consent handling and a reporting layer that shows contribution instead of last click.

For whom

Any brand that has ever seen Meta and Google both claim the same order.

What you get

Deliverables

  • Tracking audit and event taxonomy
  • GA4 and GTM setup, server-side tagging, Meta Conversions API
  • Consent-compliant implementation for the DACH market
  • Reporting and attribution model tailored to your funnel
  • Automation of recurring reports and alerts
Typical outcomes

What changes

  • Numbers your team trusts
  • Budget decisions based on incrementality, not platform claims
  • Fewer surprises at month end

Not sure which one you need?

Most brands start with the audit. Thirty minutes on a call and we tell you where the biggest lever is.

Or write to us